Thanks to this blog, I’ve now had my first taste of business opportunities that can emerge from blogging, by attracting entrepreneurial people with shared interests and passions. Blogging is a part-time hobby, not one I invest enough time in to drive significant traffic volumes or hits on the site. So my expectations of results are low.
Unlike some I’m not interested in “monetizing” this blog by displaying random ads that some ad network robot considers contextually relevant. Instead I’m keen to hear from people about opportunities that create real value for a larger community while exercising my creativity and expertise.
Imagine my surprise and delight the other day – getting a phone call from someone in the UK who wants to create and nourish a globally distributed community of yoga practitioners and others with similar interests and values. Because this blog shows up when people do searches on “yoga marketing,” the UK entrepreneur found me and thought I might be interested in his business proposition.
He’s got some cool ideas, a crusader’s vision, and a passion to make a difference. The pragmatic challenges of financing his vision and executing on a global playing field are, however, daunting.
Still, it’s flattering to be asked to contribute.